I’ve been asked about this before. How do you write an interesting blog? Some says, “But I got nothing to say.” “What do I write?” “Who’s gonna read me?” Have you ever asked yourself, why do I like this movie? Was it interesting? Did you learn something from it and can you relate with it? Why did you hire this person? You hired him because you like his personality and you can relate with him, he knows your business needs. Some people say, “Don’t get too close to your boss!” Why? Did you know that my best job was when I was working for Apple Computer and me & my boss were best friends? I did a better job because I never wanted to disappoint my best friend. I wanted to be the best for her. We shopped together. We ate breakfast together. We visited each other. We did a lot of “girlie” stuff. We found out that we were more productive and there is nothing close to heaven besides working for the best people on planet earth. If you hated your boss, you probably wouldn’t last long in the company. You probably would end up throwing a pie on his face and leave. Same analogy in network relationship online.
Relationship. This is the key in making your blog interesting. People want to relate with you. Have you heard people say, “Oh, you’re just like me!” “Oh, I can truly relate with what you’re saying.” “I’m going through the same thing.” And so forth. How do you relate with a best friend? Isn’t a best friend have the same interest with you. You can tell him your secrets and still feel comfortable of being “who you are.” You are free to be yourself.
Be yourself. Some can spot “fake people” right away. You can probably fool them sometimes but not all of the time. Be honest. Do you have a book you want to sell? Blog it. Do you have a house to sell? Blog it. Create a series of writing about 1000-2000 words. Don’t make it a long novel or you will bore your readers for making it too long.
Tell a story. People love stories! When I was in college, I almost majored in Journalism. But I hate newspapers! Why? Coz it so documented so well it’s like me reading a text book, it bores me to death! That’s why I never like reading newspapers. So if I wanted to be a Journalist, why would I want to write for a newspaper? I probably would hate coming to work everyday. But why do I like reading comics? Because I can relate with it more and it keeps me from coming back the next time they tell a story. So to keep your audience from coming back is the story you tell them. They can relate with you. By being you, you can create a wonderful relationship network online.
What if they don’t like me? So be it. You can’t expect the whole world to like you. Some people you’re just unable to relate with and for some odd reasons “it just is.” You can’t please the whole world. Even if you’re the nicest person in the whole world, there are some of those who just doesn’t like you. Jesus was the nicest person in the world but was he a friend of everyone? Nah. Some people just despise him even when he was sinless. Anyway…
When I was blogging in livejournal…I was excited. I told my sister about it, “I’ve got a diary online!” Then she said, “But that’s not the real diary. The real diary is the one you don’t share with the world.” She’s right about that. Although I was pretty popular in livejournal, it was “friends only.” I thought that was safe enough to keep it “private” only for my friends to read. I was pretty successful doing it. Although at the time it was only for fun and I wasn’t thinking so much on how I can be a better business affiliate or something. I had like 1000 people on my list and I was getting over 40-70 comments a day! That was the good ol’ days. It took time to do that tho. I would read them & make intelligent comments and they would do the same for me. Some conversations just lead to a thread to another thread to a never-ending thread. That’s how you relate with people! That’s how you keep your audience from coming back. Treat them as if you “really care” about what they have to say.
“Do unto others what you want them to do unto you.” I’m sure you’ve heard this saying so many times before. What comes around goes around. If you want them to treat you nice, treat them nice. Network relationships can take time. So if you are a new blogger don’t be discourage that people are not seeing you or leaving comments and stuff. Eventually by you taking the time to read their blog they would want to do the same thing for you. Trust me they would end up going to your blog because they are curious of who you are.
What is your demographics? Who is your audience? Are you targeting the Christian single adults or are you targeting the people who wants to buy a house in Florida? The narrower your demographics the better the outcome you’ll have people keep coming back to your blog. Are you concentrating so much on quantity vs. quality? Do you want 1000 people who come to your blog and not care about what you have to say. Or do you want 100 people who are interested on what you have to say and eventually make you their business partner? You know in the past people buy from their friends. It’s the friendship that keeps the business! Are you scared to connect people online? What is the difference between online and offline? It’s just a new technology. This is the Information Age. We have better communication today than yesterday. But still it’s a real person behind the computer! You heard bad stories online but you keep forgetting there are also good stories online. As you become more acquainted online you become more comfortable.
Images. You create an interesting blog if you include an image in your post. “A picture is worth a thousand words!” I cannot stress this enough. You will create a better vision in your audience mind if you include pictures in your blog, so start putting pictures… I recall some of my past readers just gazed at my pictures. They are so busy they have no time to read. But in every one of my photos, I have a little “caption” on the bottom. That, they can read and made quick comments.
So to wrap things up, how do you write an interesting blog? Be yourself. Keep your relationship honest and make sincere comments. Tell a story and don’t make it too long; keep them from coming back for more stories later. Forget the ones who doesn’t like you. Not the whole world can be friends with you. “Do unto others what you want them to do unto you.” Scratch my back and I’ll scratch yours. Focus on your demographics! And don’t forget to put pretty pictures. I hope this helps. Now, I’m hungry I’m ready to raid my fridge! 🙂
NOTE: This post is a reflection of Adrienne’s article: http://www.adriennesmith.net/boring-blog. She is so like me, I can really relate to a lot of her writings. That’s how you attract people to read your blog. Remember, this is social media. We are in network relations. Relations…relations…relations…write as if you’re writing to your best friend.